Having a store online or rather selling online is a new trend among sellers and buyers. But are all sellers equally profiteering by selling their products online? Well, no. That is not the case. To sell online there are a lot of factors which has to be kept in mind that ensures that your investment made online is worthwhile and the ROI is profitable.
To build a shop/website to sell your products you must ensure the following components:
Storefront: First and foremost is to find an appropriate a web store from where your products can be best sold. Make sure the store is SEO friendly which will help you build your online presence and make you appear on the search engine results which shall then gain huge organic traffic towards your product.
Payment: Second is the payment method and options. You must check if the store you are associating with to sell your products has a secure payment transaction or not. Does it encrypt data between website and user? What all type of payment transactions are possible? And how secure plus transparent is the entire payment system. These are a few mandatory things a vendor just should not ignore.
Shipping and Delivery Check: Must check if the store provider has in-built shipping tool or the seller has to integrate later. The shipping interface has to be user-friendly too. COD is important because in India most of the transactions happen in cash on delivery option.
While you check these points, also check if the website is user-friendly or not, What is the reach of the website, and If the website store has good SEO results or not. Nowadays, sellers have a huge competition and a lot of different portals where similar products are being sold with heavy advertisements. So building an online presence just doesn’t end by building an online store but doing a lot more like investing in building your own SEO as well as a thorough check of the store where you will upload your products. But most importantly, ensuring positive customer feedback.