Social media marketing has nowadays become a great way to increase exposure and traffic for your business, create loyal customers for you, and generate sales. Facebook ads serve as an excellent way of driving leads and sales for your online stores. Facebook has become the social media platform of choice for a large section of marketers and that too for a good reason. Advertisement through facebook builds your brand and creates new demand for your products at a cheaper rate. Here are some reasons why are facebook ads a great strategy for online stores:
A ridiculous number of hours is spent on social media by the people – Facebook has a great number of userbase who spends a ridiculous amount of time here. Any size of a business should not ignore Facebook. A great number of customers will be created through Facebook ads.
Over 2 billion users – In today’s time, Facebook has over two billion users. This massive pool of people on Facebook is your future customers. Generally, people visit Facebook every day and you need to connect with them. Facebook ads will assist you in reaching your audience.
Highly scalable content promotion – Facebook ads will expand the reach of your website’s content. This is possible when influencers share your Facebook ads and your online store becomes exposed to an even larger audience.
Amazing targeting – You can target audience through Facebook ads by location, age, gender, interests, connections, demographics and behaviour.
The unique value proposition of Facebook – For an online store owner facebook is like a theatre to display their product to the world. It is the source through which they can rebuild their relations with previous customers and start new relations with customers who would have otherwise never even seen their business.
We saw the growth of the business through facebook advertisement. Now, how can you connect these two platforms together? For this, you will need to set up your Facebook advertising account and grow your business. So, set up your account today if you haven’t yet.